OneDown.org $1B Raised for Cancer

Scope

IMAGJib CranesRobotic CamerasLED WallLive ProductionNon-Profits & Fundraisers

Client

WREN COLLECTIVE / OneDown / OHSU

Year

2015

Nike’s Phil Knight offered OHSU a deal: if they could raise $500 million for cancer research, he would match it with $500 million for a total of $1 billion going towards OHSU’s cancer research efforts. And they did it.

Nike co-founder and chairman Phil Knight is donating $500 million to cancer research after Oregon Health & Science University met his earlier challenge to raise the same amount, the university has announced.

“These last 22 months have shown what is possible when people of vision focus on a single goal,” Knight said in a statement.

Together, the $1 billion from Knight and OHSU will be used to create the first large-scale program to overhaul early detection of lethal cancers and will help fast-track recruitment of 250 to 300 scientists to launch such an initiative. That includes bringing on about 25 of the world’s top researchers, OHSU said.

Our friends at Wren Collective in Portland invited us out to the event to provide a large LED wall, live event iMag/coverage, and all the other live video components.

The event culminated with the toppling of a 10,000-piece domino exhibit, symbolizing added ammunition in the war on cancer.

Big thanks to Stageworks for providing the LED wall and Guerilla Audio for the sound system.

Press

OHSU sets fundraising record by meeting $1 billion challenge from Nike co-founder and wife

Oregon Health & Science University today announced it met Nike co-founder Phil Knight and his wife Penny's $1 billion challenge by raising $500 million in less than two years to earn the Knights' matching gift and set a fundraising record.