Clarisonic Pollution Discovery Commercial

Clarisonic Pollution Discovery Commercial

Scope
Video System DesignContent CreationMulti-Camera AcquisitionVideo Projection
Client
Year
2014

Punch Drunk was brought on board to engineer a video projection solution that would “play nice” with the Arri Alexa camera so all the frame rates of video playback would work with the frame rates of the Alexa.

“What’s in the air may be aging you. Pollution accelerates aging and contributes to skin damage. It can be up to 20x smaller than your pores.”

Clarisonic Cleansing Removes Pollutants

Overview

  • For this Clarisonic commercial, director Jorge Valdés-Iga and director of photography Philipp Friesenbichler had a concept to project video imagery of pollution and smokestacks onto the skin and faces of models.
  • Punch Drunk was brought on board to engineer a video projection solution that would “play nice” with the Arri Alexa camera so all the frame rates of video playback would work with the frame rates of the Alexa.
  • We produced a variety of footage transcodes in every frame rate imaginable, and worked with the team for the duration of the shoot to get the projection looking perfect for every take.