Wheels & Heels Gala

America’s Car Museum, America’s Automotive Trust
2021 Bidder Rec Directorial Hybrid Production Live Production Multi-Camera Robotic Cameras Show Running Streaming Virtual Production Nearly $1MM raised via the hybrid event model, uniting an extravagant in-person experience with accessibility of bidding & viewing from home.

Overview

  • Hybrid event with full live streaming component and web audience + live in-person gala, dinner, and fireworks
  • Live broadcast from LeMay - America’s Car Museum
  • Multi-camera live production
  • Pre-production & asset review
  • Live closed-captioning
  • Production partner Z Special Events helmed the overall event production and audience experience
  • Hosted by Fred Northup, Jr.

We had an outstanding success at this year’s Heels & Wheels Gala to benefit America’s Automotive Trust and its member entities of LeMay – America’s Car Museum, RPM Foundation and America on Wheels Museum. The generosity of our donors, members and guests from across the country astounds me and is what keeps our engines running in our effort to perpetuate car culture.

– America’s Automotive Trust President and CEO Tabetha Hammer

Press

Patti Payne: Well-attended gala raises $973,000 for LeMay—America’s Car Museum

An in-person gala in Tacoma at LeMay-America’s Car Museum last Saturday attracted about 220 fully vaccinated or proven Covid-free supporters to a fancy gathering among the millions of dollars worth of showstopper cars. The event raised $973,000, up more than 30% from last year.

– Patti Payne, Puget Sound Business Journal